HeyLady

TL;DR

Led community-based programs supporting Chinese immigrant women in navigating and accessing healthcare resources in the U.S.

This is my SVA master’s thesis, during which I spent 1.5 years researching, understanding, questioning, designing, and healing alongside Chinese immigrant women. Design, research and facilitation are both deeply personal and a collective journeys. This project cannot be captured solely through its mixed research methods or insights; it also reflects a research mindset of mutual understanding, respect towards individual, and connection.

ROLE

Researcher & Facilitator

DELIVERABLES

Interview

Diary Studies

Content Analysis

Stakeholder Map

Cultural Analysis

Co-creation Facilitation

Social Media Promotion

Theory of Change

RESULT

HeyLady eventually grew into an online community of over 35 active members in NYC, Pittsburgh, and Jersey City, where they supported each other in navigating healthcare resources.

Watch my thesis presentation below or view my process here(more details coming soon!):

Thesis Process Book: Hey Lady

“Hey Lady” is a project that fosters conversations on sexual and reproductive health among Chinese immigrant women, combining community building, preventative education, and a digital tool to help them thrive in the unfamiliar U.S. landscape.